Spotify has released its annual Wrapped report, and this year’s spotlight firmly belongs to Pakistani rapper Talha Anjum, who has been crowned the most-streamed artist in Pakistan for 2025. His unique style, emotional lyrics, and strong connection with young listeners helped him dominate the charts once again, proving his growing influence in Pakistan’s music industry.
According to Spotify’s data, Talha Anjum’s solo releases, collaborations, and extensive fan base across South Asia played a major role in securing his top position. His popularity has also been boosted by live performances and growing recognition on social media platforms, where his tracks often trend among younger audiences.
The most-played song of the year, however, goes to “Jhol”, which became a massive hit across Pakistan. The track gained viral attention on TikTok and Instagram, leading to millions of streams on Spotify. Its catchy beat, relatable lyrics, and wide appeal made it the country’s favorite track for 2025. “Jhol” also performed strongly internationally, attracting listeners from the Middle East, India, and the UK, where the South Asian diaspora continues to support Pakistani music.
Spotify Wrapped 2025 highlights a major shift in Pakistani music trends, with rap, indie pop, and experimental sounds gaining more listeners than ever before. Emerging artists like Hasan Raheem, Young Stunners, Abdul Hannan, and Annural Khalid also appeared in the top-streamed lists, reflecting the rise of a new wave of local talent.
The report shows how Pakistan’s music landscape is expanding rapidly, with digital platforms giving artists unprecedented global reach. For Talha Anjum and the creators behind “Jhol,” this year marks a major milestone in their musical journeys.
